Ariel
Marketing Coordinator
Posts by Ariel
William Lishman – Ultralight Pioneer
May 2012
William Lishman – A gifted sculptor and ultralight pioneer, Bill had an epiphany whilst flying amongst a flock of geese. Eventually he developed a solution for migratory birds that he later applied to the endangered whooping crane species.
Kashi Organic Cinnamon Harvest Cereal – to be reassessed
May 2012
This cereal is certified organic by Quality Assurance International and contains just four ingredients: organic whole grain wheat, organic evaporated cane juice, organic cinnamon, and natural flavour. Producer Kashi is working to reduce packaging, and its cereal boxes are made of 100% recycled cardboard. However, this box has a plastic liner, which is not recyclable. More >
Rethink the Pink: Demystifying Home Insulation
Mar 2012
When you hear the word “insulation”, the image of fluffy, pink sheets of fiberglass might be the first thing that comes to mind, but many sustainable and less toxic options can achieve the same, if not better, results. Old newsprint, recycled denim, stone wool, new batt compositions and spray foam are a few examples of eco-friendly insulation materials that are alternatives to traditional fiberglass.
Get Paid to Save!
Jan 2012
I get paid to save electricity every month. That’s right, I get paid to save energy on my electricity bill every month.
This is not a gimmick. Toronto based start up Lowfoot has a sophisticated software program that uses your smart meter to measure your energy use and pays you for saving energy.
GreenHeroes – Stuart Hickox
Jan 2012
If every one of us changed one incandescent bulbs to a compact fluorescent (CFL), the reduction in pollution from power generation would be like taking 800,000 cars off the road. Former marketing executive Stuart Hickox didn’t sit back when he read that stat while surfing the net; he took matters into his own hands by forming One Change, an organization that reminds us that even simple actions matter – they add up for big change.
Green Heroes – Jane Goodall
Jan 2012
Jane Goodall – is one of the world’s most famous primatologists and conservationists. Back in 1960 in Tanzania, Jane discovered that chimpanzees fashioned tools to forage for food – forever blurring the line between animal and human. Until that time anthropologists had defined man as ‘the toolmaker’. Dr. Goodall went on to fight for conservation More >